The Commercial Poster of Choi-Go Water’s Birth Background: Tourism Ads Version. object 

light panel, backlit print. 65 × 95 cm. May 2022

The poster* reconstructs the common elements of banners and flyers in Korean springs as tourist attractions: for instance, a written folktale, references to foreign authorities, fakely religious garden of eden inspired by one Korean cult’s water fountain, and old-fashioned diagrams about the effects.

*This photo shows the alternative images instead of the original ones due to religious conflicts with JMS (Jesus Morning Star, founded by Jung Myung-Seok).

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